Market Research Analysts and Marketing Specialists salary in Oklahoma
Market Research Analysts and Marketing Specialists in Oklahoma earn a median of $61,940 a year ($29.78 an hour), based on BLS data for 6,620 workers.
Pay ranges from $33,890 for the lowest-paid 10% to $114,010 for the top 10%. That is 21% lower than the national median of $78,760. Oklahoma ranks 41st of 51 states for market research analysts and marketing specialists pay. There are 3.9 market research analysts and marketing specialists per 1,000 jobs here — the job is less common than nationally (location quotient 0.67). The average (mean) salary is $69,590, above the median because a few high earners pull it up.
Pay range for market research analysts and marketing specialists in Oklahoma
| Pay level | Yearly | Hourly |
|---|---|---|
| 10th percentile (entry level) | $33,890 | $16.29 |
| 25th percentile | $45,370 | $21.81 |
| Median | $61,940 | $29.78 |
| 75th percentile | $82,750 | $39.79 |
| 90th percentile (top earners) | $114,010 | $54.81 |
| Average (mean) | $69,590 | $33.46 |
Half of market research analysts and marketing specialists earn more than the median and half earn less. Percentiles show the spread: 10% earn less than the 10th percentile, and 10% earn more than the 90th.
Median paycheck, before taxes
| Pay period | Amount |
|---|---|
| Monthly | $5,161.67 |
| Semi-monthly (24 a year) | $2,580.83 |
| Biweekly (26 a year) | $2,382.31 |
| Weekly | $1,191.15 |
| Hourly | $29.78 |
Based on a full-time year of 2,080 hours. Convert any amount with the hourly to salary converter.
Buying a home? On a $61,940 salary, see how much house you can afford in Oklahoma at today's mortgage rates, or work out a payment with the mortgage calculator.
Market Research Analysts and Marketing Specialists salary in cities in Oklahoma
| Metro area | Median salary | Workers |
|---|---|---|
| Oklahoma City, OK | $63,160 | 3,130 |
| Tulsa, OK | $63,130 | 1,860 |
| Lawton, OK | $62,590 | 120 |
| Enid, OK | $59,510 | 70 |
| Fort Smith, AR-OK | $58,970 | 290 |
Highest-paying states for market research analysts and marketing specialists
| State | Median salary |
|---|---|
| Massachusetts | $101,810 |
| Delaware | $101,270 |
| New York | $98,580 |
| District of Columbia | $98,090 |
| Washington | $95,120 |
| California | $94,700 |
| Colorado | $93,050 |
| New Jersey | $88,190 |
| Minnesota | $87,510 |
| Rhode Island | $86,240 |
See Market Research Analysts and Marketing Specialists pay in every state.
Related jobs in Oklahoma
| Job | Median salary | Hourly |
|---|---|---|
| Project Management Specialist | $86,240 | $41.46 |
| Human Resources Specialist | $61,630 | $29.63 |
| Management Analyst | $99,420 | $47.80 |
| Business Operations Specialists, All Other | $93,640 | $45.02 |
| Training and Development Specialists | $61,040 | $29.35 |
| Buyers and Purchasing Agents | $71,850 | $34.54 |
| Compliance Officer | $63,000 | $30.29 |
| Claims Adjusters, Examiners, and Investigators | $71,260 | $34.26 |
| Logistician | $86,600 | $41.63 |
| Cost Estimator | $67,800 | $32.59 |
| Meeting, Convention, and Event Planners | $48,990 | $23.55 |
| Compensation, Benefits, and Job Analysis Specialists | $64,260 | $30.89 |
| Fundraiser | $63,950 | $30.74 |
| Labor Relations Specialist | $62,400 | $30.00 |
More: Business and Financial Operations Occupations · all salaries in Oklahoma
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, occupation code 13-1161. Wages include base pay, tips, commissions and shift pay, but not overtime, bonuses or benefits, and exclude the self-employed.
Frequently asked questions
How much does a market research analysts and marketing specialists make in Oklahoma?
The median salary for market research analysts and marketing specialists in Oklahoma is $61,940 a year, or $29.78 an hour. Pay ranges from $33,890 for the lowest-paid 10% to $114,010 for the top 10%.
How much do the highest-paid market research analysts and marketing specialists make in Oklahoma?
The top 10% of market research analysts and marketing specialists in Oklahoma earn at least $114,010 a year. The top 25% earn $82,750 or more.
What is the starting pay for market research analysts and marketing specialists in Oklahoma?
Entry-level pay (the 10th percentile) is about $33,890 a year, and a quarter of market research analysts and marketing specialists earn $45,370 or less.
How many market research analysts and marketing specialists work in Oklahoma?
About 6,620 market research analysts and marketing specialists are employed in Oklahoma, not counting the self-employed.