Market Research Analysts and Marketing Specialists salary in Delaware
Market Research Analysts and Marketing Specialists in Delaware earn a median of $101,270 a year ($48.69 an hour), based on BLS data for 3,570 workers.
Pay ranges from $51,480 for the lowest-paid 10% to $165,840 for the top 10%. That is 29% higher than the national median of $78,760. Delaware ranks 2nd of 51 states for market research analysts and marketing specialists pay, one of the best-paying states for this job. There are 7.4 market research analysts and marketing specialists per 1,000 jobs here — the job is 1.3× more common than nationally. The average (mean) salary is $105,940, above the median because a few high earners pull it up.
Pay range for market research analysts and marketing specialists in Delaware
| Pay level | Yearly | Hourly |
|---|---|---|
| 10th percentile (entry level) | $51,480 | $24.75 |
| 25th percentile | $78,040 | $37.52 |
| Median | $101,270 | $48.69 |
| 75th percentile | $135,880 | $65.33 |
| 90th percentile (top earners) | $165,840 | $79.73 |
| Average (mean) | $105,940 | $50.93 |
Half of market research analysts and marketing specialists earn more than the median and half earn less. Percentiles show the spread: 10% earn less than the 10th percentile, and 10% earn more than the 90th.
Median paycheck, before taxes
| Pay period | Amount |
|---|---|
| Monthly | $8,439.17 |
| Semi-monthly (24 a year) | $4,219.58 |
| Biweekly (26 a year) | $3,895 |
| Weekly | $1,947.50 |
| Hourly | $48.69 |
Based on a full-time year of 2,080 hours. Convert any amount with the hourly to salary converter.
Buying a home? On a $101,270 salary, see how much house you can afford in Delaware at today's mortgage rates, or work out a payment with the mortgage calculator.
Market Research Analysts and Marketing Specialists salary in cities in Delaware
| Metro area | Median salary | Workers |
|---|---|---|
| Philadelphia-Camden-Wilmington, PA-NJ-DE-MD | $79,420 | 17,600 |
| Dover, DE | $65,520 | 180 |
Highest-paying states for market research analysts and marketing specialists
| State | Median salary |
|---|---|
| Massachusetts | $101,810 |
| Delaware | $101,270 |
| New York | $98,580 |
| District of Columbia | $98,090 |
| Washington | $95,120 |
| California | $94,700 |
| Colorado | $93,050 |
| New Jersey | $88,190 |
| Minnesota | $87,510 |
| Rhode Island | $86,240 |
See Market Research Analysts and Marketing Specialists pay in every state.
Related jobs in Delaware
| Job | Median salary | Hourly |
|---|---|---|
| Management Analyst | $99,480 | $47.83 |
| Human Resources Specialist | $77,700 | $37.36 |
| Compliance Officer | $91,050 | $43.78 |
| Project Management Specialist | $122,190 | $58.75 |
| Business Operations Specialists, All Other | $95,040 | $45.69 |
| Training and Development Specialists | $88,570 | $42.58 |
| Buyers and Purchasing Agents | $82,920 | $39.86 |
| Cost Estimator | $79,290 | $38.12 |
| Logistician | $96,090 | $46.20 |
| Meeting, Convention, and Event Planners | $49,020 | $23.57 |
| Fundraiser | $71,250 | $34.26 |
| Compensation, Benefits, and Job Analysis Specialists | $99,560 | $47.87 |
| Labor Relations Specialist | $97,390 | $46.82 |
| Claims Adjusters, Examiners, and Investigators | $72,370 | $34.79 |
More: Business and Financial Operations Occupations · all salaries in Delaware
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, occupation code 13-1161. Wages include base pay, tips, commissions and shift pay, but not overtime, bonuses or benefits, and exclude the self-employed.
Frequently asked questions
How much does a market research analysts and marketing specialists make in Delaware?
The median salary for market research analysts and marketing specialists in Delaware is $101,270 a year, or $48.69 an hour. Pay ranges from $51,480 for the lowest-paid 10% to $165,840 for the top 10%.
How much do the highest-paid market research analysts and marketing specialists make in Delaware?
The top 10% of market research analysts and marketing specialists in Delaware earn at least $165,840 a year. The top 25% earn $135,880 or more.
What is the starting pay for market research analysts and marketing specialists in Delaware?
Entry-level pay (the 10th percentile) is about $51,480 a year, and a quarter of market research analysts and marketing specialists earn $78,040 or less.
How many market research analysts and marketing specialists work in Delaware?
About 3,570 market research analysts and marketing specialists are employed in Delaware, not counting the self-employed.