Market Research Analysts and Marketing Specialists salary in Duluth, MN-WI
Market Research Analysts and Marketing Specialists in the Duluth, MN-WI metro area earn a median of $63,380 a year ($30.47 an hour), based on BLS data for 330 workers.
Pay ranges from $43,260 for the lowest-paid 10% to $105,150 for the top 10%. That is 20% lower than the national median of $78,760. Pay here is 28% lower than the Minnesota statewide median of $87,510. There are 2.7 market research analysts and marketing specialists per 1,000 jobs here — the job is less common than nationally (location quotient 0.46). The average (mean) salary is $71,470, above the median because a few high earners pull it up.
Pay range for market research analysts and marketing specialists in Duluth, MN-WI
| Pay level | Yearly | Hourly |
|---|---|---|
| 10th percentile (entry level) | $43,260 | $20.80 |
| 25th percentile | $51,260 | $24.65 |
| Median | $63,380 | $30.47 |
| 75th percentile | $83,930 | $40.35 |
| 90th percentile (top earners) | $105,150 | $50.55 |
| Average (mean) | $71,470 | $34.36 |
Half of market research analysts and marketing specialists earn more than the median and half earn less. Percentiles show the spread: 10% earn less than the 10th percentile, and 10% earn more than the 90th.
Median paycheck, before taxes
| Pay period | Amount |
|---|---|
| Monthly | $5,281.67 |
| Semi-monthly (24 a year) | $2,640.83 |
| Biweekly (26 a year) | $2,437.69 |
| Weekly | $1,218.85 |
| Hourly | $30.47 |
Based on a full-time year of 2,080 hours. Convert any amount with the hourly to salary converter.
Buying a home? On a $63,380 salary, see how much house you can afford in Minnesota at today's mortgage rates, or work out a payment with the mortgage calculator.
Market Research Analysts and Marketing Specialists salary in other metro areas nearby
| Metro area | Median salary | Workers |
|---|---|---|
| Minneapolis-St. Paul-Bloomington, MN-WI | $97,910 | 16,760 |
| Rochester, MN | $83,030 | 320 |
| Milwaukee-Waukesha, WI | $73,880 | 4,610 |
| Mankato, MN | $73,020 | 230 |
| St. Cloud, MN | $73,000 | 350 |
| Kenosha, WI | $70,690 | 380 |
| Racine-Mount Pleasant, WI | $70,660 | 280 |
| Madison, WI | $67,990 | 2,640 |
| Sioux Falls, SD-MN | $66,060 | 760 |
| Appleton, WI | $65,110 | 690 |
| Wausau, WI | $65,060 | 240 |
| Sheboygan, WI | $63,990 | 200 |
| Oshkosh-Neenah, WI | $63,060 | 600 |
| Green Bay, WI | $63,050 | 830 |
| Janesville-Beloit, WI | $62,480 | 290 |
| Fond du Lac, WI | $62,370 | 150 |
| Eau Claire, WI | $61,990 | 460 |
| La Crosse-Onalaska, WI-MN | $61,930 | 370 |
| Fargo, ND-MN | $61,680 | 790 |
| Grand Forks, ND-MN | $60,530 | 190 |
Highest-paying states for market research analysts and marketing specialists
| State | Median salary |
|---|---|
| Massachusetts | $101,810 |
| Delaware | $101,270 |
| New York | $98,580 |
| District of Columbia | $98,090 |
| Washington | $95,120 |
| California | $94,700 |
| Colorado | $93,050 |
| New Jersey | $88,190 |
| Minnesota | $87,510 |
| Rhode Island | $86,240 |
See Market Research Analysts and Marketing Specialists pay in every state or the Minnesota statewide figures.
Related jobs in Duluth, MN-WI
| Job | Median salary | Hourly |
|---|---|---|
| Human Resources Specialist | $67,040 | $32.23 |
| Business Operations Specialists, All Other | $68,280 | $32.83 |
| Project Management Specialist | $96,550 | $46.42 |
| Management Analyst | $88,610 | $42.60 |
| Buyers and Purchasing Agents | $72,800 | $35.00 |
| Training and Development Specialists | $74,640 | $35.89 |
| Compliance Officer | $75,190 | $36.15 |
| Labor Relations Specialist | $100,520 | $48.33 |
| Cost Estimator | $79,230 | $38.09 |
| Claims Adjusters, Examiners, and Investigators | $76,800 | $36.93 |
| Fundraiser | $64,990 | $31.25 |
| Meeting, Convention, and Event Planners | $55,010 | $26.45 |
| Logistician | $72,790 | $34.99 |
| Compensation, Benefits, and Job Analysis Specialists | $82,290 | $39.56 |
More: Business and Financial Operations Occupations · all salaries in Duluth, MN-WI
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, occupation code 13-1161. Wages include base pay, tips, commissions and shift pay, but not overtime, bonuses or benefits, and exclude the self-employed.
Frequently asked questions
How much does a market research analysts and marketing specialists make in Duluth, MN-WI?
The median salary for market research analysts and marketing specialists in the Duluth, MN-WI metro area is $63,380 a year, or $30.47 an hour. Pay ranges from $43,260 for the lowest-paid 10% to $105,150 for the top 10%.
How much do the highest-paid market research analysts and marketing specialists make in Duluth, MN-WI?
The top 10% of market research analysts and marketing specialists in the Duluth, MN-WI metro area earn at least $105,150 a year. The top 25% earn $83,930 or more.
What is the starting pay for market research analysts and marketing specialists in Duluth, MN-WI?
Entry-level pay (the 10th percentile) is about $43,260 a year, and a quarter of market research analysts and marketing specialists earn $51,260 or less.
How many market research analysts and marketing specialists work in Duluth, MN-WI?
About 330 market research analysts and marketing specialists are employed in the Duluth, MN-WI metro area, not counting the self-employed.