Educational, Guidance, and Career Counselors and Advisors salary in Appleton, WI
Educational, Guidance, and Career Counselors and Advisors in the Appleton, WI metro area earn a median of $61,890 a year ($29.75 an hour), based on BLS data for 180 workers.
Pay ranges from $43,610 for the lowest-paid 10% to $78,460 for the top 10%. That is 4% lower than the national median of $64,330. Pay here is 1% lower than the Wisconsin statewide median of $62,690. There are 1.4 educational, guidance, and career counselors and advisors per 1,000 jobs here — the job is less common than nationally (location quotient 0.62). The average (mean) salary is $63,240, above the median because a few high earners pull it up.
Pay range for educational, guidance, and career counselors and advisors in Appleton, WI
| Pay level | Yearly | Hourly |
|---|---|---|
| 10th percentile (entry level) | $43,610 | $20.97 |
| 25th percentile | $51,610 | $24.81 |
| Median | $61,890 | $29.75 |
| 75th percentile | $73,320 | $35.25 |
| 90th percentile (top earners) | $78,460 | $37.72 |
| Average (mean) | $63,240 | $30.41 |
Half of educational, guidance, and career counselors and advisors earn more than the median and half earn less. Percentiles show the spread: 10% earn less than the 10th percentile, and 10% earn more than the 90th.
Median paycheck, before taxes
| Pay period | Amount |
|---|---|
| Monthly | $5,157.50 |
| Semi-monthly (24 a year) | $2,578.75 |
| Biweekly (26 a year) | $2,380.38 |
| Weekly | $1,190.19 |
| Hourly | $29.75 |
Based on a full-time year of 2,080 hours. Convert any amount with the hourly to salary converter.
Buying a home? On a $61,890 salary, see how much house you can afford in Wisconsin at today's mortgage rates, or work out a payment with the mortgage calculator.
Educational, Guidance, and Career Counselors and Advisors salary in other metro areas nearby
| Metro area | Median salary | Workers |
|---|---|---|
| Madison, WI | $67,510 | 910 |
| Kenosha, WI | $66,700 | 150 |
| Janesville-Beloit, WI | $65,090 | 110 |
| Racine-Mount Pleasant, WI | $64,630 | 100 |
| Minneapolis-St. Paul-Bloomington, MN-WI | $64,600 | 3,050 |
| Green Bay, WI | $63,240 | 300 |
| Sheboygan, WI | $61,760 | 90 |
| Milwaukee-Waukesha, WI | $60,790 | 1,500 |
| La Crosse-Onalaska, WI-MN | $60,730 | 160 |
| Duluth, MN-WI | $59,280 | 260 |
| Eau Claire, WI | $58,730 | 190 |
| Fond du Lac, WI | $58,520 | 90 |
| Wausau, WI | $58,350 | 140 |
| Oshkosh-Neenah, WI | $56,930 | 110 |
Highest-paying states for educational, guidance, and career counselors and advisors
| State | Median salary |
|---|---|
| California | $86,500 |
| Alaska | $82,900 |
| Washington | $82,670 |
| District of Columbia | $80,470 |
| Massachusetts | $79,930 |
| New Jersey | $77,910 |
| New Mexico | $77,880 |
| Maryland | $75,820 |
| Rhode Island | $75,000 |
| Delaware | $74,070 |
See Educational, Guidance, and Career Counselors and Advisors pay in every state or the Wisconsin statewide figures.
Related jobs in Appleton, WI
| Job | Median salary | Hourly |
|---|---|---|
| Substance Abuse, Behavioral Disorder, and Mental Health Counselors | $60,380 | $29.03 |
| Social and Human Service Assistants | $48,260 | $23.20 |
| Child, Family, and School Social Workers | $59,840 | $28.77 |
| Healthcare Social Worker | $61,680 | $29.66 |
| Rehabilitation Counselor | $47,620 | $22.89 |
| Social Workers, All Other | $60,400 | $29.04 |
| Mental Health and Substance Abuse Social Workers | $62,100 | $29.86 |
| Health Education Specialist | $76,170 | $36.62 |
More: Community and Social Service Occupations · all salaries in Appleton, WI
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, occupation code 21-1012. Wages include base pay, tips, commissions and shift pay, but not overtime, bonuses or benefits, and exclude the self-employed.
Frequently asked questions
How much does a educational, guidance, and career counselors and advisors make in Appleton, WI?
The median salary for educational, guidance, and career counselors and advisors in the Appleton, WI metro area is $61,890 a year, or $29.75 an hour. Pay ranges from $43,610 for the lowest-paid 10% to $78,460 for the top 10%.
How much do the highest-paid educational, guidance, and career counselors and advisors make in Appleton, WI?
The top 10% of educational, guidance, and career counselors and advisors in the Appleton, WI metro area earn at least $78,460 a year. The top 25% earn $73,320 or more.
What is the starting pay for educational, guidance, and career counselors and advisors in Appleton, WI?
Entry-level pay (the 10th percentile) is about $43,610 a year, and a quarter of educational, guidance, and career counselors and advisors earn $51,610 or less.
How many educational, guidance, and career counselors and advisors work in Appleton, WI?
About 180 educational, guidance, and career counselors and advisors are employed in the Appleton, WI metro area, not counting the self-employed.